International Marketing: The marketing of goods and services across national frontiers, with respect to the motives of Profit, Growth Opportunities, Domestic Marketing Constraints, Competition, Government Policies, Monopoly Power, Spin-off Benefits and Strategic Vision refers to the International Marketing. It involves the processes of Trade, Foreign Direct Investment, Capital Flows, Migration, […]
Business and e- business both have become major contributors of national economy in today’s time. Excellence in operational activities, financial mastery and technological expertise have become pre-requisite not only for becoming winner in the race but also to compete. While a hard-headed business mind is necessary to cope with the […]
With the advent of globalisation era in India since 1990-91, the Indian organisations have felt an urgent need of including creativity and innovation in all spheres of management including Human resource management. The role of HR has increased manifold in the present day organisations (as today’s economy is knowledge economy) […]
Stress is seen in every area of the world and which occurs to everyone. People use the term stress to describe the feeling they have when it all seems too much, when they are overloaded and don’t feel that they are able to meet all the demands placed upon them. […]
Banks are important components of Indian Financial System as an intermediary to collect savings from those having surplus and lending money to those who are in need. NPA is a great problem seriously effecting their health. The RBI and Govt of India are very much concerned and has taken serious […]
India and Japan hold a huge untapped potential. Japan with a huge amount of capital and best of infrastructure and manufacturing technology and India with a huge growth market the global human resource perfectly complement each other. The new paradigm of Prime Minister Abe and Prime Minister Modi is very […]
Innovation is the act of introducing something new or doing something in a different way. Innovation in business differs from creativity in that the latter is generally associated with the generation of new ideas. In contrast, innovation refers to taking those new ideas and actually implementing them in the marketplace. […]
During the Economic Planning period till 1990, Govt. made attempts to promote Foreign Trade of India, which saw many significant changes relating to value, composition & direction. In 1991, India adopted Liberalization, Privatization & Globalization Policy (also known as LPG Policy) to make it a fastest growing & competitive Economy […]
Mass customization gives the impression in which firms interact one to one with masses of customers and then design the service to the needs of customers. Take an example of the Banking sector. The system of financial service is geared for the entire segment of customers but during the provisions […]
To achieve competitive advantage, Mergers and Acquisitions has become a strategic opportunity for organizations. An exceptional amendment has been witnessed in India in recent years, due to the liberalization by the govt. of India. This study investigate the impact of Mergers and Acquisitions on the employee’s job motivation and job […]
